Iberieli LLC is a family business run by Zurab Topuridze with wineries and vineyards in the Guria Region of West Georgia and in the Kakheti Region of East Georgia. The name Iberieli - which was chosen by Zurab's children - refers to the ancient people in Caucasus who made wine over several thousand years ago, these people later became Georgians and are believed to be the inventers of winemaking.

The family's aim is to maintain authentic tradition of Kvevri wine making in Georgia, producing unique natural wines from native grapes and to set standards and true examples for their counterparts and friends. The business started off slow, selling only a couple of boxes of wine, but family and close friends jointly managed to grow business worldwide, currently selling in - US, France, UK, Germany, Portugal, Greece, Denmark, Japan, Australia and Georgia.