GUBI GUBI is an online store specialised in Japanese natural wine. About 50 wines from 11 wineries from all over Japan, including many natural wines made from grapes indigenous to Japan. Most of them are being introduced for the first time in Europe. In recent years, the expansion of vineyards and the construction of wineries in Japan has been accelerating. Come and taste the Japanese natural wines, characterised by Japan's unique grape varieties, climate and soil, that go well with the subtle flavour of Japanese food.