Elemento Indigeno is a captivating project by Compagnia dei Caraibi that delves into the world of wine through the lens of terroirs, engaging with communities that share their unique ways of living and producing wine, along with all its contaminations. Launched in December 2020, it curates authentic, free-spirited, and unconventional wines, true expressions of the places and hands from which they originate. This initiative is the result of a journey to uncover stories from both distant and nearby lands. These wines are forms of art that foster an inclusive dialogue, transcending boundaries and conventions, and narrating the story of the bond between the natural flow of the process, cultural adaptation, and artisanal craftsmanship.

The new WINE IS catalog features over 360 selections from 29 countries, highlighting the stories of the producers and breaking down prejudices related to grape varieties and denominations. The “Elemento Indigeno” serves as a bridge that unites cultures, flavors, and traditions, speaking a universal language that transports us to new horizons and along new paths.

Compagnia dei Caraibi S.p.A. Società Benefit - B Corp®, established in Vidracco (TO) in 2008, is a leading player in the premium and super-premium beverage sector. The company’s portfolio includes over 700 spirit references, such as rum, gin, agave spirits, liqueurs, and soft drinks. Additionally, a wine catalog, Elemento Indigeno, and a craft beer brand, Testadariete. Today, Compagnia dei Caraibi is one of the most dynamic players in the market, experiencing rapid and consistent growth. The company is involved in the importation, development, brand building, and exclusive distribution of some of the trendiest and emerging brands, including Citadelle, Elephant, Ginnastic, Martin Miller, and Sabatini for gin; Dictador, El Dorado, Canerock, and Planteray for rum; Aprendiz, Komos, Tequila Ocho, Tequila Tequiero, and Vecindad for agave spirits; Vecchio Magazzino Doganale and Amari & Affini for liqueurs; Match Tonic Water and Aqua Monaco for soft drinks. Alongside the exclusive distribution of third-party products, Compagnia dei Caraibi’s proprietary brands’ portfolio is gaining national and international recognition: Vermouth Carlo Alberto, Salvia & Limone, Testadariete, Mr. Three, & Bros., Mandragola, and Rouge.