How “Natural” Is Changing the Wine Industry

By Carly DeFilippo/ Photographer: Casey Feehan

In comparison with beer or even cocktails, the world of wine can be an intimidating place. In America, neither red nor white have ever been the workingman’s drink (not to mention rosé or orange variations); and even in France or Italy, access to more reasonably priced wine does not guarantee an understanding of the industry. For those of us who do valiantly attempt to understand wine, our efforts often evoke the adage, “the more you know, the more you don’t know.”

Throughout history, numerous experts and critics have attempted to codify the mysterious world of wine, developing rating systems to guide novice drinkers in forming opinions about what constitutes a good or a bad bottle. In turn, readers shared these opinions with friends and family, reinforcing the notion that there was a right and a wrong way to drink and think about wine.

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